TotalBru Goals:

To independently promote, organize, staff and manage a series of monthly and seasonal craft beer tastings

To build an independent network of local beer enthusiasts and offer additional marketing and promotional support to craft breweries, distributors and selected retail establishments.

To get quality beer on tap at strategic bars and restaurants that are not currently offering local and/or any craft beer.

To propagate craft beer and beer culture with a specific emphasis on crossover consumers.

To partner with six or more regional breweries in a year-round promotion targeting a crossover consumer.

To partner with strategic media sponsors (WMGK, Philly Weekly) to promote craft beer in general and local breweries specifically.